[UCI-Calit2] Register for The Elevator Pitch, Thurs., March 3

Shellie Nazarenus snaz at calit2.uci.edu
Wed Feb 23 11:47:02 PST 2011


TechPortal Entrepreneur Series Presents

 

Title: The Elevator Pitch

 

Speaker: Chris Van Dusen

 

Date: Thursday, March 3, 2011

 

Time: 11:30 am light lunch/networking; Noon presentation

 

Location: Calit2 Building Seminar Room 3008

 

Cost: Free but registration is required:
http://octane.uci.edu/registration.asp?id=86

 

Abstract: The elevator pitch is the tip of your business spear, and the
sharpest spear breaks through the most effectively in conveying the
problem and the solutions your company can provide. In a society of 140
characters or less, how do you capture attention meaningfully and
authentically? Chris Van Dusen, writer and speaker for entrepreneurs and
startups, will help you identify and formulate the most succinct and
relevant elevator pitch for your business.
You will learn:
    * Common pitfalls and problems with traditional elevator pitches
    * How to engage and relate in less than 60 seconds
    * Proven strategies for formulating multiple pitches, depending on
your audience
    * How society has changed and how that affects your pitch
    * Examples from startup CEOs and serial entrepreneurs regarding how
to take a complex business plan and explain it in one sentence
    * The differences between the elevator and the VC pitch

 

About the Speaker: Chris Van Dusen is a tech enthusiast,
remote-efficiency specialist and entrepreneur. He is the president of
i-FFICIENCY, a consultancy he co-founded to help small businesses and
startups leverage new technology in the sales process. Chris is also
director of business development and new media for Rief Media, a full
service marketing and communications firm. He contributes as a writer
for Techzulu and other publications and speaks regularly on technology,
new media and remote efficiency for business professionals.

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